Coffee culture proliferating in bean lands

 Growing and exporting coffee is one thing, but building up domestic sales requires a retail oriented approachLocal businesses and international franchises are looking to differentiate themselves in the countries that actually grow the bean,focusing on service and the quality of coffee in a market which, in the opinion of competitors, is not yet saturated.

There are now several local and international brands entering thec offee market in Costa Rica, including Britt Group, Starbucks, Café Art & Spoon, who in 2014 opened new outlets and projects that in 2015 there will be continued expansion offering consumers different concepts.
Panama too is awaiting the arrival of Starbucks, and upscale coffee outlets are popping up in new malls, and Casco Viejo and there are more outlets where you can actually find well brewed coffee and even sip on Panama grown Geisha coffee sought after around the world.
Pablo Vargas, CEO of Grupo Britt told Elfinancierocr.com that “… There are a lot of coffee shops in Costa Rica and international franchises keep coming. What is important is that the Costa Rican is increasingly demanding higher quality coffee; this trend will always be in our favor. “

Meanwhile, Viviana Salazar, administrative manager of Café BARDU, added “… The emergence of more coffee shops is not saturation, but the development and growth of various brands that differ in many ways and ultimately support coffee culture.